About Sports Lounge
Part of Buzz Media Group. This website is operated by THE UK BUZZ MEDIA GROUP LTD (company number 17555766).
Sport gives us moments to celebrate, performances to debate and people to believe in. Sports Lounge explores the stories that keep supporters coming back.
A place for people who love sport
Sports Lounge is an online sports publication for readers who enjoy following the action and understanding the stories behind it.
Our aim is to bring together sporting news, features and discussion in a clear, accessible format. We make room for the people, clubs and communities that give sport its character, alongside the moments that capture wider attention.
Whether you follow one team or enjoy discovering a different sport, we want Sports Lounge to offer something worth reading and talking about.
Our focus
Sporting stories
Developments, performances and events that matter to players, supporters and sporting communities.
People behind the action
The athletes, coaches, volunteers and supporters whose commitment helps shape sport.
Features & perspective
Stories that explore the background, explain the context and look beyond a result.
Clubs & communities
The connections, local achievements and shared experiences that make sport part of everyday life.
Discussion & opinion
Different viewpoints on sporting topics, clearly presented as opinion and open to respectful debate.
Sporting culture
The traditions, rivalries and memorable moments that give supporters a lasting connection to their sport.
Our approach
Accuracy and context
We aim to check information, explain the context and distinguish confirmed facts from speculation. When an error is identified, we aim to address it appropriately.
Respect for people
Sport inspires strong feelings. We encourage discussion that challenges ideas and performances without targeting people with abuse.
Clear commercial content
Advertising and paid promotional features should be clearly identified so readers understand the nature of the content they are viewing.
Listening to readers
Reader suggestions and feedback help us develop our coverage, discover stories and understand what matters to sports fans.